Summary of Research Findings

This online survey was conducted among 1,000 employees of general companies or organizations who have been involved in recruiting regular/full-time, part-time, dispatched, temporary, or contract-based workers.

First, the survey asked whether respondents were aware of gig work apps*, which enable companies to post one-off jobs, hire gig workers, and manage leaves and attendance. Among the respondents, 171 (17.1%) had experience using these apps; 151 (15.1%) had not used them but knew specific app names; and 262 (26.2%) knew the app names but were unfamiliar with their features or costs. In total, 584 respondents (58.4%) were aware of gig work app names.
Meanwhile, 242 respondents (24.2%) were unaware of gig work apps.

Next, the survey asked the 171 experienced users about the proportion of gig work app fees within their annual outsourcing costs per office for part-time staffing. These costs include payments to job posting websites, apps, and recruiting companies. The average percentage of gig work app fees reported was 31.4%.

*Gig work apps: platforms or smartphone applications used for posting gig work opportunities (one-off jobs lasting from a day to about a week) and hiring gig workers.

Noteworthy Topics

“Worker Quality” Was Most Important Factor to Choose Gig Work Apps for People Planning or Intending to Use or Are Interested in These Apps

The survey asked 829 respondents with no prior experience whether they had any interest, plans, or intentions to use gig work apps.
Out of these, 346 (41.7%) expressed interest, plans, or intentions, while the remaining 483 (58.3%) did not.

Next, the survey asked the 346 respondents who showed interest, plans, or intentions to use gig work apps about the most important factor when choosing one.
The most popular response was “worker quality” (44.5%), followed by “matching speed” (38.4%) and “low fees” (36.4%).
Other notable responses included “many registrations” (28.6%) and “less troublesome” (26.9%).

Research Outline