Gift Industry 2021: Consumer Survey Data

Language:
Japanese
Product Code No:
R63201001
Issued In:
2022/01
#of Pages:
119
Publication Cycle:
  
Format:
PDF
Geographic Coverage:
Japan
Industry:

Price

50,000 yen ($376.08)
(excluding consumption tax)
100,000 yen ($752.16)
(excluding consumption tax)
150,000 yen ($1,128.24)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 132.95 yen , 2022/08/12 Japan)

Coverage: (Product/service)

gifts, celebration, ceremony, occasions

Research Content:

[Trends by Occasion]

1. Comparison Between Occasions

2. Trends by Occasion (Overall, by Gender, average number of purchases, average total Amount, by Item Purchased, and by Purchase Channel)

2-1. Valentine’s Day

2-2. White Day

2-3. Girls’ Day/Doll’s Day

2-4. Children’s Day

2-5. Mid-Year Gifts

2-6. Mother’s Day

2-7. Father’s Day

2-8. Respect-for-the-Aged Day

2-9. Year-End Gifts

2-10. Christmas Day

2-11. Birthday

2-12. Wedding Anniversary

2-13. Hospitality Gifts

2-14. Souvenirs

2-15. Small Gifts

2-16. Coming-of-Age Gifts and Return Gifts

2-17. Congratulatory Gifts for Entering School/Employment

2-18. Return Gifts for Congratulatory Gifts for Entering School/Employment

2-19. Wedding Gifts and Returns *Excluding Wedding Favors

2-20. Wedding Favors

2-21. Baby Shower Gifts

2-22. Return Gifts for Baby Shower Gifts

2-23. Get-Well-Soon Gifts and Celebrate Recovery Gifts

2-24. Shichi-Go-San Gifts (Celebrating Three- and Seven-Year-Old Girls, and Five-Year-Old Boys) and Return Gifts

2-25. Housewarming Gifts

2-26. Longevity Gifts and Return Gifts

2-27. Presents in Return for a Funeral Offering and in Return for a Memorial Service

 

[Trends by Item]

3. Trends by Item (Purchase Channel)

3-1. Foods

3-2. Beverages

3-3. Flowers and Plants

3-4. Daily Necessities

3-5. Furniture and Home Goods

3-6. Fashion Goods

3-7. Electrical Appliances and Accessories

3-8. Stationery

3-9. Jewelry/Fashion Accessories

3-10. Toys, Picture Books, and Games

3-11. Experiences (Travel, Dining, Beauty Treatments, Activities, Watching Games, Watching Movies, etc.)

3-12. Vouchers/Gift Cards

3-13. “Your-Choice” Gifts

3-14. Books, CDs, DVDs

3-15. Leisure, Sports, Outdoor Goods

3-16. Musical Instruments

3-17. Pets and Pet Supplies

 

[Other Gift Trends]

4. The Situations of Giving and Receiving Gifts in the Pre-COVID-19 Society and Post-COVID-19 Society

4-1. People’s Attitudes toward Increases and Decreases in Occasions of Giving Gifts

4-2. Trends by Occasion

5. Experience of Giving and Receiving Social Gifts

Related URL:

Price

written in Japanese
50,000 yen ($376.08)
(excluding consumption tax)
100,000 yen ($752.16)
(excluding consumption tax)
150,000 yen ($1,128.24)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 132.95 yen , 2022/08/12 Japan)