Cool Japan/Otaku MArket: Market Analysis 2026

Language:
Japanese
Product Code No:
C68108500
Issued In:
2026/09
#of Pages:
914
Publication Cycle:
  
Format:

Price

* Equivalent value in US$ (Today's rate : $1= 157.84 yen , 2026/10/04 Japan)
*Scope of Each License Type

Coverage: (Product/service)

Otaku Market in Japan

Research Target:

Companies and organizations pertaining to Anime, Comics, Light Novels, Doujinshi (Fanzine), Smartphone Games, Indie Games, Plastic Models, Model Figurines, Dolls, Model Railroads, Toy Guns, Survival Games, Popular Idols, Professional Wrestling, Costume Play Clothing, Maid Cafe & Cosplay-Related Business, Voice Synthesis, Boys’ Love, 2.5 Dimensional Musical, and VTuber

Research Content:

I   General Remarks

1. Market Size Transition by Segment
2. Trends by Segment

II   Market Analysis by Segment

(market definition, market structure, market trends, major players, user trends, newsworthy topics)
1. Anime 
2. Manga
3. Light Novels
4. Doujinshi (Fanzine)
5. Smartphone Games
6. Indie Games
7. Plastic Models
8. Figurines
9. Dolls
10. Model Railroads
11. Toy Guns
12. Survival Games
13. Popular Idols
14. Professional Wrestling
15. Cosplay Clothing
16. Maid Cafe & Cosplay-Related Businesses
17. Voice Synthesis
18. Boys' Love (BL) 
19. 2.5-Dimensional Musical
20. VTuber
 

III    Case Studies on Major Market Players

(company outline, sales performance, transition of sales for related departments, business overview, business structure, overview of sales performance, business strategy, and future perspectives)
Anime: 3 companies
Comics/Manga & Light Novels: 4 companies
Doujinshi (Fanzine): 3 companies
Smartphone Games: 8 companies
Indie Games: 2 companies
Plastic Models & Figurines: 8 companies
Dolls: 3 companies
Model Railroads: 2 companies
Toy Guns: 2 companies
Survival Games: 1 company
Popular Idols: 5 companies
Professional Wrestling: 5 companies
Cosplay Clothing: 2 companies
Maid Cafe & Cosplay-related businesses: 6 companies
Voice Synthesis: 4 companies
Boys Love: 1 company
2.5 D Musical: 1 company
VTuber: 2 companies
 

IV   Company Profiles 

(company outline, sales performance, key products, brands)
Anime: 20 companies
Comics/Manga & Light Novels: 23 companies
Doujinshi (Fanzine): 5 companies
Smartphone Games: 3 companies
Indie Games: 2 companies
Plastic Models: 5 companies
Figurines: 8 companies
Dolls: 3 companies
Model Railroads: 11 companies
Toy Guns: 6 companies
Survival Games: 2 companies
Popular Idols: 6 companies
Professional Wrestling: 4 companies
Cosplay Clothing: 4 companies
Maid Cafe & Cosplay-related businesses: 5 companies
Voice Synthesis: 2 companies
Boys Love: 3 companies
2.5 D Musical: 5 companies

Price

* Equivalent value in US$ (Today's rate : $1= 157.84 yen , 2026/10/04 Japan)
*Scope of Each License Type