Rice Business

Companies conducting rice business

In 1962, the average Japanese person consumed 118.3 kg of rice per year. This figure declined year after year due to more diverse diets, an aging population, and changes in family size. In 2023, however, the figure showed a slight recovery, reaching 51.1 kg after hitting a low of 50.7 kg in 2022.

Meanwhile, the use of rice is becoming more diverse. For instance, rice powder is being used more frequently for gluten-free bread and noodles. The expansion of the health food market using germinated brown rice (GBR) or rice protein is generating new demand as functional foods. In addition, efforts to upcycle old and long-stored rice and crushed rice have accelerated. These rice that used to be discarded are now an ingredient of products that are not necessarily food. For example, they are used extensively for daily necessities, as an alternative to plastics, which is drawing attention. 

I    Overview

1. Trend of Rice Business in Japan
2. Status and Potential of Rice Business Markets
3. Analysis of the External Environment for Rice

II    Status of the Rice Industry

1. Rice Business Market
   1) Background of Rice Business Market
   - Generating Demand in Response to Functionality, Convenience and Environmental Friendliness
   2) Definition of Rice Business
2. Status of Rice Distribution
3. Relationships among the Multi-Layered Players in Rice Distribution
   1) Producers
   2) Gathering
   3) Rice Milling and Processing
   4) Wholesale
   5) Retailers and Commercial Use
4. Major History of Japan's Rice Stockpiling System and Policy Changes
5. Price Formation Mechanism for Privately Distributed Rice
   1) Relative Trading
   2) Estimated Payment (Provisional Payment)
6. How the Government Stockpiles Rice
7. Import Status by Private Companies (Imports Outside Quota)
8. Raw Rice Supply and Demand Trends
9. Retail Price at Supermarkets (for Rice Produced in 2024)
10. Status of Rice Bags and Trend by Distribution (Bags Became Smaller In Response to Consumer Demand)
11. Distribution Status of Privately Distributed Rice (For Rice Produced in 2023)
12. Truth about Disappeared Rice Issue = One of the Reasons is Increased Direct Sales to Consumers
13. Average Annual Spending per Household for Grains (Rice)  - Relative Position to Alternative Staple Foods
14. Average Annual Spending per Household for Cooked Rice Dishes

III    Rice Production Trends

1. Smart Agriculture
2. Background of the Need for Smart Agriculture
3. Agricultural Drone Solutions
4. Organic or Specially Cultivated Rice
5. Highly Functional Rice Varieties - Responding to High Temperature and Changing Patterns of Pest Outbreaks
6. Utilization of Microorganisms (Rhizobium, Mycorrhizal Fungi, etc.)
7. Rice Husk Biochar
8. Trends in the Paddy Seed Market
9. Rice Production Volume
10. Integrated Rice Business, Export and Local Production Business
11. Rice Distributed Directly from Producers - Expanded Room for Producers to Earn More

IV    Beverage and Condiment Market Trends

1. The Amazake Market (Market for Sweet Drink Made from Fermented Rice)
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
2. The Sake (Rice Wine) Market
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
3. The Mirin Market (Market for Sweet Condiment Made from Rice)
   1) Market Trend
   2) Market Size
   3) Trend of Market Players

V    Functional Rice and Material Market Trends

1. Healthy Functional Rice
   1) Market Trend
   2) Development of Functional Rice
   3) Market Size
   4) Trend of Market Players
2. Cooked and Dry Packed Rice
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
3. Rice Oil Market
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
4. Rice Powder Market
   1) Market Trend
   2) Market Size
   3) Trend of Market Players

VI     Processed Rice Dishes

1. Frozen Rice Dishes
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
2. Aseptically packaged rice
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
3. Retort Rice Dishes
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
4. Rice Snacks/Sweets
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
5. Packed Mochi (Rice Cake) Market
   1) Market Trend
   2) Market Size
   3) Trend of Market Players

VII    Non-Food Rice Market

1. Market for Skincare Products Using Rice as an Ingredient
   1) Market Trend
   2) Market Size
   3) Trend of Market Players
2.  Rice Resins
   1) Market Trend
   2) Trend of Market Players

VIII   Company Profiles

23 companies