Hair Salons and Barber Shops Market 2024

Language:
Japanese
Product Code No:
C66101100
Issued In:
2024/05
#of Pages:
437
Publication Cycle:
  
Format:
PDF
Geographic Coverage:
, Japan ,
Industry:
Apparel / Jewelry / Cosmetics Consumer Services
Jump to the Japanese Page:
2024年版 理美容サロンマーケティング総鑑

Price

150,000 yen ($993.51)
(excluding consumption tax)
300,000 yen ($1,987.02)
(excluding consumption tax)
450,000 yen ($2,980.53)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 150.98 yen , 2024/10/23 Japan)
*Scope of Each License Type

Coverage: (Product/service)

Hair salons and barber shops

Research Target:

Hair-Salon and Barber-Shop Chains, Hair-Salon and Barber-Shop Trading Companies/Dealers, Hair-Salon and Barber-Shop Cosmetics Manufacturers, Hair-Salon and Barber-Shop Device/Machine Manufacturers

Research Content:

I. Market Overview

1. Outline of domestic hairdressing market
2. Transition of hair salons and barber shops market size (FY2019 - 2023)
3. Transition of hair salons and barber shops market size by treatment (FY2019 - 2023)
4. Positioning of leading hair salons and barber shop chains in the market
5. Sales ranking and market share by company (40 top companies, FY2020 -2022)
6. Market Perspective
7. Forecast of hair salons and barber shops market size (FY2024 - 2028)
8. Forecast of hair salons and barber shops market size by treatment (FY2024 - 2028)
9. Transition of hair salons and barber shops market size (FY2019 – 2028 forecast)
10. Statistical analysis of hair salons and barber shops market
 

II. Trends of Hair-Salon and Barber-Shop Chains

1. Business models
2. Trend of treatment and pricing
3. Customer trends
4. Ranks of hair cut professionals, organizations, training, education, etc.
5. Attempts of promoting product sale
6. Advertisement and promotional measures
7. Opening of salons, operation strategies
8. Problems & challenges, marketing strategy
 

III.   Actual Status of Salon Operations (*available as EXCEL data)

1. Barber Shops 2. Hair Salons
1) Hair service contents
2) Annual total number of customers
3) Average price per customer
4) Ratio of average sales of cosmetics or related products sold at salons
5) Advertisement measures
6) Leading dealers of hair-salon and barber-shop cosmetics and related equipment
7) Hair-salon and barber-shop cosmetics used at salons: Shampoo, conditioner, treatment, styling items, hair color agents, perm solution, hair growth formula, razor, and shaving cream
8) Hair-salon and barber-shop related equipment: Shampoo wash bowls, salon chair, dryer, hair iron, and hair clippers
9) Status of sales of hair-salon and barber-shop cosmetics and related equipment: Shampoo, conditioner, treatment, styling items, hair growth formula, dryer, and hair iron
10) Any request or complaints to makers, dealers, or products of hair-salon and barbershop cosmetics
11) Services that they intend to focus more hereafter
12) Future directions
13) Challenges regarding human resources
 

IV.   Marketing Strategies at Leading Companies

11 companies

Price

written in Japanese
150,000 yen ($993.51)
(excluding consumption tax)
300,000 yen ($1,987.02)
(excluding consumption tax)
450,000 yen ($2,980.53)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 150.98 yen , 2024/10/23 Japan)
*Scope of Each License Type