Health Food Market 2021 <Market Analysis>

Product Code No:
Issued In:
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110,000 yen ($865.19)
(excluding consumption tax)
220,000 yen ($1,730.38)
(excluding consumption tax)
330,000 yen ($2,595.56)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 127.14 yen , 2022/05/28 Japan)

Coverage: (Product/service)

Health food and dietary supplements

Research Target:

Manufacturers, wholesalers, door-to-door sales companies, catalog sales companies, retailers, consumers

Research Content:

I. Trends of Health Food

1. Trends of Health Food Market
(1) Market Trends
(2) Market Overview by Channel
(3) Forecast of Market Size
2. Product Trends
(1) Trends in Ingredients
(2) Market Trends by Efficacy
(3) Pricing Trends
3. Noteworthy Market Trends
(1) COVID-19 and New Normal Expanding Health Food Materials and Products
(2) Supplement that Countermeasures Life Style Related Diseases and Food Supplement with Function Claims 
(3) Market Trends of Sleep Supplement
4. Market Trend of Foods with Function Claims
(1) Notification Status of Foods with Function Claims
(2) Market Size of Foods with Function Claims, Composition Ratio by Food Type
(3) Market Size of Supplements by Major Health Application
(4) Trend of Noteworthy Companies, Products
(5) Intention of/Deals by Distributors, Related Businesses
5. Market Trend of Foods for Specified Health Use (FOSHU)
(1) Transition of Market Size
(2) Market Size by Use
(3) Sales Channels of FOSHU

II. Trends by Distribution Channel

1. Non-store Retail Sales
(1) Door-to-Door Sales
(2) Mail Order
2. Store-based Retail Sales
(1) Sales Overview
(2) Trends in Health Food Channel
(3) Trends in Pharmaceutical Channel
(4) Trends in Food Channel
3. Other Channel

III. Company Profiles of Leading Players

1. Door-to-door Sales Companies (8 enterprises)
2. Mail-Order Companies (7 enterprises)
3. Store-based Retail Sales Companies (11 enterprises)
4. Others (1 enterprise)

IV. Current Status and Outlook of Health Food

Green Juice (Aojiru), Agaricus Blazei, Astaxanthin, Alfa-lipoic acid, Alfalfa, Ginkgo Biloba (Ichoha), Curcuma (Ukon), L-Carnitine, Siberian Ginseng (Ezoukogi), Oligosaccharide, Ornithine, Oyster Meat Extract, Nucleic Acid, Calcium, Chitin and Chitosan, Cranberry, Glucosamine, Black Rice Vinegar (Kurozu)/Zhenjiang Vinegar (kouzu), Chlorella, Yeast Foods, Korean Ginseng, Coenzyme Q10, Collagen, Chondroitin Sulfate, Shark-Liver Oil (squalene), Shiitake Mushroom Processed Foods, Citrulline, Enzyme, Dietary Fiber (Food Fiber), Hydrogen Water, Soft-Shelled Turtle (Suppon) Extract, Spirulina, Weight Loss Products, Soybean Isoflavone, DHA/EPA, Chinese Ginseng (Denshichi), Vegetable Wasp and Plant Worm (Tochukaso), Lactic Acid Bacilli, Garlic, Herbs, Japanese Plum (Ume/Bainiku) Extract, Hyaluronic acid, Vitamin E and Wheat Germ, Vitamin C, Vitamin B Complex, Placenta, Blueberry (Bilberry), Prune, Protein, Proteoglycan, Propolis, Beta-carotene and Vitamin A, Maitake Mushrooms, Maca, Multivitamins, Euglena, Phellinus Linteus (Meshimakobu), Melatonin, Hericium Erinaceum Pers (Yamabushitake), Folic Acid, Lactoferrin, Green Tea Extract Processed Foods, Lutein, Reishi Mushrooms, Lecithin, Resveratrol, Royal Jelly


written in Japanese
110,000 yen ($865.19)
(excluding consumption tax)
220,000 yen ($1,730.38)
(excluding consumption tax)
330,000 yen ($2,595.56)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 127.14 yen , 2022/05/28 Japan)