DMP (Data Management Platform) & MA (Marketing Automation) Market 2019
Language:
Japanese
Product Code No:
C61113400
Issued In:
2019/09
#of Pages:
158
Publication Cycle:
Format:
PDF
Industry:
Jump to the Japanese Page:
Coverage: (Product/service)
digital marketing tools
Research Target:
Digital marketing related companies
Research Content:
I Current Status and Outlook of Digital Marketing Tools
- Digital Marketing Tool Market (DMP (Data Management Platform) and MA(Marketing Automation)
- Market Size of DMP & MA
- DMP & MA Market Overview
- Digital Marketing Overview
- Attempts of Distribution or Utilization of Personal Data
- Legal Systems regarding Personal Data
- Tools Expected for the Future
- DMP
- DMP Market Size
- DMP Market Overview
- What is DMP? (Public DMP and Private DMP)
- DMP Vendor Products
- Demand for DMP
- What is CDP (Customer Data Platform)?
- CDP Market Overview
- Topics in DMP Market
- Future Perspectives
- MA (Marketing Automation)
- MA Market Size
- MA Market Overview
- What is MA?
- Characteristics of and Advantages in MA Products by Each Maker
- Demand for MA Market
- Trends of MA Vendors
- Challenges of MA Market
- Topics in MA Market
- Future Perspectives
- IT Investment Trends at Domestic Companies
- Intention of Using Personal Data
- Company Side
- Customer Side
- Trends of Internet Advertisement
II Company Profiles
16 enterprises
III Company Profiles (Data)
18 enterprises