Cool Japan Market / Otaku Market in Japan 2014

Language:
Japanese
Product Code No:
C56116100
Issued In:
2014/10
#of Pages:
671
Publication Cycle:
Biannual
Format:
PDF

Price

120,000 yen ($776.50)
(excluding consumption tax)
240,000 yen ($1,553.00)
(excluding consumption tax)
360,000 yen ($2,329.49)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 154.54 yen , 2024/04/19 Japan)
*Scope of Each License Type

Coverage: (Product/service)

Otaku Market in Japan

Research Target:

About 160 enterprises and organizations doing business on Anime or Cartoon Films, Comics, Light Novels, Coterie Magazines, Plastic Models, Figures, Dolls, Model Railroads, Popular Idols, Professional Wrestling. Costume Plays Clothing, Services relating to Maids and Costume Plays, Online Gaming, Adults Gaming, AV (Adults Videos or Pornographic Films/DVDs), Dating Simulation, Boys Love, Vocaloid, Military Gaming (Toy Guns/Airsoft Guns)

Research Content:

I    Market Overview

  1. Market Trends
  2. Transition of Market size by Category
  3. Trend Summaries by Category
  4. Number of Otaku in Japan Domestically
  5. Estimated Number of Otaku by Category, and Estimated Average Annual Consumption Amount per Person

II   Market Analysis by Category

Definition, Customer Characteristics, Average Amount from One Customer, Market Structure, Trends in Leading Companies of Following Markets:

  1. Anime or Cartoon Films
  2. Comics
  3. Light Novels
  4. Coterie Magazines
  5. Plastic Models
  6. Figures
  7. Dolls
  8. Model Railroads
  9. Popular Idols
  10. Professional Wrestling
  11. Costume Plays Clothing
  12. Services relating to Maids and Costume Plays
  13. Online Gaming
  14. Adults Gaming
  15. AV（Adults Videos or Pornographic Films/DVDs）
  16. Dating Simulation
  17. Boys Love
  18. Vocaloid
  19. Military Gaming (Toy Guns/Airsoft Guns)

III   Special　Topic: Target-Words Searching and Word‐of‐Mouth Communication Analysis on OTAKU

  • Word‐of‐Mouth Communication Analysis on Anime or Cartoon Films
  • Word‐of‐Mouth Communication Analysis on Comics
  • Word‐of‐Mouth Communication Analysis on Light Novels
  • Word‐of‐Mouth Communication Analysis on Coterie Magazines
  • Word‐of‐Mouth Communication Analysis on Vocaloid
  • Word‐of‐Mouth Communication Analysis on Plastic Models
  • Word‐of‐Mouth Communication Analysis on Figures
  • Word‐of‐Mouth Communication Analysis on Dolls
  • Word‐of‐Mouth Communication Analysis on Model Railroads
  • Word‐of‐Mouth Communication Analysis on Popular Idols
  • Word‐of‐Mouth Communication Analysis on Professional Wrestling
  • Word‐of‐Mouth Communication Analysis on Costume Plays Clothing
  • Word‐of‐Mouth Communication Analysis on Services relating to Maids and Costume Plays
  • Word‐of‐Mouth Communication Analysis on Online Gaming
  • Word‐of‐Mouth Communication Analysis on Adults Gaming
  • Word‐of‐Mouth Communication Analysis on AV (Adults Videos or Pornographic Films/DVDs)
  • Word‐of‐Mouth Communication Analysis on Dating Simulation
  • Word‐of‐Mouth Communication Analysis on Boys Love
  • Word‐of‐Mouth Communication Analysis on Military Gaming (Toy Guns/Airsoft Guns)

IV   Case Studies of Leading Market Players

  • 1. Four companies from anime or cartoon film market
  • 2&3 Two companies from comics market
  • 4. Five companies from Coterie Magazine market
  • 5. Four companies from plastic model market
  • 6. Four companies from figure market
  • 7. One company from doll market
  • 8. Two companies from model railroad market
  • 9. Four companies from popular idol market
  • 10. Four companies from professional wrestling market
  • 11. One company from costume play clothing market
  • 12. Four companies from services relating to maids and costume plays market
  • 13. Three companies from online gaming market
  • 14. Three companies from erotic gaming or adults gaming
  • 15. Two companies from AV（Adults Videos or Pornographic Films/DVDs）market
  • 16. Three companies from dating simulation market
  • 17. Two companies from boys Love market
  • 18. One company from Vocaloid market

V   Otaku-Market-Related Company Profiles

  • 1. Twenty companies from anime or cartoon film Market
  • 2&3 Sixteen companies from comics Market
  • 4. Four companies from Coterie Magazine Market
  • 6. Two companies from figure Market
  • 7. Six company from doll Market
  • 8. Five companies from model railroad Market
  • 9. Eight companies from popular idol Market
  • 10. Nine companies from professional wrestling Market
  • 11. Four company from costume play clothing Market
  • 12. Four companies from services relating to maids and costume plays Market
  • 13. Four companies from online gaming Market
  • 14. Three companies from erotic gaming or adults gaming Market
  • 15. Five companies from AV（Adults Videos or Pornographic Films/DVDs）Market
  • 16. Four companies from dating simulation Market
  • 17. One companies from boys Love Market
  • 18. One company from Vocaloid Market
  • 19. Four companies from Military Gaming Market

VI   Consumer Survey Regarding OTAKU

Price

written in Japanese
120,000 yen ($776.50)
(excluding consumption tax)
240,000 yen ($1,553.00)
(excluding consumption tax)
360,000 yen ($2,329.49)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 154.54 yen , 2024/04/19 Japan)
*Scope of Each License Type