Character Business 2013

Language:
Japanese
Product Code No:
C55108600
Issued In:
2013/07
#of Pages:
561
Publication Cycle:
Biannual
Format:
PDF

Price

120,000 yen ($1,099.40)
(excluding consumption tax)
240,000 yen ($2,198.81)
(excluding consumption tax)
360,000 yen ($3,298.21)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 109.15 yen , 2020/04/07 Japan)

Coverage: (Product/service)

Licensed characters

Research Target:

Character and brand licensers and licensees

Research Content:

I Current Status of Licensed Character Business

  1. Market Size of Licensed Character Business
  2. Current Status of Licensed Character Busines
  • Licensed Character Business Overview

Overseas development, changes in company characters, local characters, revitalizing of towns, activities just like a pilgrimage to sacred places, others

  • Future of Licensed Character Business
  1. Current Development of Retailers and Character Shops
  • Overview of retailers, Current status of toy shops, character shops and convenience stores
  1. Trends in Entire Consumption/Character-periphery Market
  • Trends in entire consumption
  • Business for Senior on the rise
  • Trends in baby-related business
  • Trends in "Otaku"-related business

II Character Trends in Media

  1. Books & magazines (comics, characters within comics, light-novels, gaming, and children's books)
  2. Movies
  3. Television
  4. Mobile phones & internet

III Character Products by Category

  1. Character toys
  2. Toys sold through vending machines
  3. Stationery
  4. Confectionery
  5. Food & beverage
  6. Clothing
  7. Bags, Shoes & accessories
  8. Toiletry goods
  9. Furniture & interior goods
  10. Other character items

IV Character Trends in Related Business

  1. Music
  2. Plays
  3. Amusement parks
  4. Pachinko & pachislot

V Marketing Approaches using Characters

  1. Characters utilized for Regional Improvement/City Sales
  2. Characters utilized in Means of Transportation/Traffic Channels用
  3. Characters in Hotel Industry
  4. Characters in Dining Out Industry
  5. Characters in Education
  6. Other Industry

VI Company Profiles
 

Price

written in Japanese
120,000 yen ($1,099.40)
(excluding consumption tax)
240,000 yen ($2,198.81)
(excluding consumption tax)
360,000 yen ($3,298.21)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 109.15 yen , 2020/04/07 Japan)