Market Overview

For the difficulty of conducting business in-person during COVID-19 calamity, ecommerce share of total retail sales rose sharply; ecommerce transactions have boomed globally. 
Accordingly, the number of ecommerce website designing services grew and expanded the related markets as well. With technology advancements, various assisting services have enabled business operators to create and operate their ecommerce websites easily at low cost. Moreover, due to the rise of free ecommerce platforms, barriers to enter in the market have been lowered, increasing the new market entry by small businesses. Furthermore, due to the influence of COVID-19, leading user companies have also entered the market, or reinforced existing online businesses. 
Against the backdrop of a rise in at-home spending triggered by COVID-19, the domestic ecommerce website designing services market (based on the sales at businesses) is projected to attain 168,000 million yen for FY2020, 108.6% of the size of the previous fiscal year.

Noteworthy Topics

Technology Advancements in Ecommerce Website Development and Growth of Cloud Services

Viewing at a trend in ecommerce website development methodology, cloud-based services have been garnering attention in recent years for its development speed and cost. Cloud based solutions are characterized by extraordinarily fast development, low cost, and scalability. If a user company expands online business, it is possible to add functions required correspondingly, and/or integrate the website with external systems. For these advantages, it is assumed that companies launching cloud-based ecommerce website designing services are likely to increase; the cloud-based services will be a mainstream of the market. 
Noteworthy cloud-based ecommerce website designing services include “Shopify”, which offers an easy way to launch a global ecommerce website, as well as “BASE” and “STORES”, which provide ecommerce website development service without upfront cost. 

Future Outlook

While it is assumed that COVID-19 outbreak continues to accelerate the special demand for home shopping, against the backdrop of an expansion of online spending, the domestic market of ecommerce website designing services expects to grow stably. It should also be noted that the market growth attributes to the rise of cloud-based services, which has lowered barriers for small businesses to enter into the market. 
Under the circumstances, it is projected that the domestic ecommerce website designing services market attains 177,000 million yen for FY2021, 105.4% of the previous fiscal year, and reach 200,500 million yen by FY2024 (based on the sales of businesses). 

Research Outline