Yano Research Institute Ltd. will exhibit at Overseas Business EXPO 2026 Tokyo, to be held on September 17 (Thu.) and 18 (Fri.), 2026.

Overseas Business EXPO is one of Japan's largest exhibitions dedicated to overseas expansion and international business. This year's event will feature approximately 100 exhibitors providing international business support services, along with 40 seminars covering a wide range of topics related to global business.

Leveraging more than 60 years of market research expertise, together with our global network of offices and local research partners, Yano Research Institute provides overseas market research and market entry consulting services.

During the exhibition, our international market research specialists will be available at our booth to answer questions and discuss overseas expansion strategies with visitors. Visitors are also invited to attend our seminar, "Winning in International Markets with Primary Research in the AI Era" (Tentative), to be presented by one of our researchers on September 17 from 11:15 a.m. to 11:45 a.m.

Whether you are considering overseas expansion for the first time or seeking further growth in markets where you already operate, we look forward to sharing practical insights that can support your global business strategy. We look forward to welcoming you at our booth.

Exhibition Information

• Event: Overseas Business EXPO 2026 Tokyo
• Event Website: https://www.digima-japan.com/expo/tokyo2026
• Dates & Time: September 17 (Thu.) – 18 (Fri.), 2026, 10:00 a.m. – 5:00 p.m.
• Venue: Tokyo Metropolitan Industrial Trade Center, Hamamatsucho Hall (3rd & 4th Floors) https://www.sanbo.metro.tokyo.lg.jp/hamamatsucho/access/
• Address: 1-7-1 Kaigan, Minato-ku, Tokyo 105-7501
• Admission: Free
• Visitor Registration: https://www.digima-japan.com/expo/tokyo2026/application/
• Organizer: Overseas Business EXPO Executive Committee (Resorz Co., Ltd. and PIRA (Promotion of International Relationship Association)

Seminar Information

Winning in International Markets with Primary Research in the AI Era (Tentative)

Date & Time: September 17, 2026 | 11:15 a.m. – 11:45 a.m.
Venue: Seminar Room D (D-02)

Presented by Yano Research Institute Ltd.
Speaker: Shin Onodera, General Manager, Global Business Group

Seminar Overview

As access to information becomes increasingly easy through AI and digital technologies, understanding when AI can be relied upon—and when primary research is essential—has become more important than ever.

Drawing on more than 60 years of experience in market research in Japan and overseas, Yano Research Institute will discuss the effective use of AI and the importance of primary information, based on insights gained through our research and consulting projects.

What You Will Learn

• Appropriate applications of AI in international market research
• The importance of obtaining and utilizing primary information for success in international markets

Who Should Attend?

• Companies considering expansion into overseas markets
• Companies seeking to further grow their business in overseas markets where they already operate
• Anyone looking to conduct international market research but unsure where to begin

Speaker Profile

Shin Onodera leads overseas business consulting and international market research projects for Japanese manufacturers seeking to expand into global markets. His experience includes supporting Japanese companies throughout the international business development process—from identifying local partners and conducting business negotiations to supporting product and service localization, facilitating commercial agreements, and establishing commercial and distribution channels in overseas markets. He has also built extensive expertise in conducting in-depth interviews with overseas companies and industry associations, leveraging a broad network of international contacts to obtain high-value primary information.

Contact

Global Business Group
Yano Research Institute Ltd.
E-mail: contact.global.business@yano.co.jp