Gift Industry

Wholesalers, manufacturers, retailers of gifts, enterprises in business of gifts,

I       Current Status and Size of Gift Market

1. Transition of Gift Market Size
2. Definition of Gift
3. Transition of Gift Market Size by Category
   1) Market Trends by Occasion
   2) Market Trends by Channel
   3) Market Trends by Item
4. Noteworthy Topics, Trends
   1) Trend of Gifts in COVID-19 Calamity
   2) Trend of Social gift
   3) Others

II   Gift Market Trends by Occasion

1. Personal Gifts (Formal)
   1) Celebration for wedding, Wedding ceremony presents from the newlyweds (e.g. wedding favors)
   2) Congratulation of /Celebration for the birth of a baby
   3) Funeral gifts
2. Personal Gifts (Informal)

• Valentines' Day, Father's Day, Mother's Day, Respect-for-the-Aged Day, Presents/gifts to give when visiting someone, etc.

3. Corporate Gifts
4. Mid-Year Presents, Year-End Presents

III    Gift Market Trends by Channel

1. Department Stores
2. GMS
3. Supermarkets (SM)
4. Specialty Stores
   1) Gift specialty stores
   2) Fancy goods stores
   3) Flower shops
   4) Electronics retail store
   5) Body care goods stores
   6) Book shops/Stationery stores
5. Mail-order/Online shopping
6. Social Gifts
7. Others
   1) Convenience stores
   2) Telecommunication channel
   3) Post office channel

IV   Gift Market Trends by Item

1. Food
2. Flowers
3. Jewelry
4. Fancy Goods
5. Gift Certificates, Gift Cards
6. Catalog Gifts
7. Experiencing Gifts

V   Case Studies of Leading Companies