Health food and dietary supplements

Manufacturers, wholesalers, door-to-door sales companies, catalog sales companies, retailers, consumers

I   Trends of Health Food

1. Trends of Health Food Market

1. Market Trends
2. Market Overview by Channel
3. Forecast of Market Size

2. Product Trends

1. Trends in Ingredients
2. Market Trends by Efficacy
3. Pricing Trends

3. Noteworthy Market Trends

1. Market Trends of Sleep Supplement
2. Market Trends of Supplement that Support Brain Functions
3. Market Trends of Supplement that Countermeasures Locomotive Syndrome and Sarcopenia
4. Sports Supplement Market Trends
5. Trends and Strategies of Overseas Business Development by Japanese Health Food Makers

4. Market Trend of Foods with Function Claims

1. Notification Status of Foods with Function Claims
2. Market Size of Foods with Function Claims, Composition Ratio by Food Type
3. Trend by Health Application
4. Trend of Noteworthy Companies, Products
5. Intention of/Deals by Distributors, Related Businesses

5. Foods for Specified Health Use (FOSHU)

1. Transition of Market Size
2. Market Size by Use
3. Sales Channels of FOSHU

6. Laws and Regulations

II   Trends by Distribution Channel

1. Non-store Retail Sales

1. Door-to-Door Sales
2. Other Channel

III   Consumer Survey

Health conditions, any experience of taking FOSHU, awareness of Foods with Function Claims, any experience of taking Foods with Function Claims, use of health food, monthly spending, number of types of health food, purpose to use health food, forms of health food, where to buy, what triggered to take health food, major ingredients of the health food taking, selection factors, source of information on health food

IV   Company Profiles

1. Door-to-door Sales Companies (8 enterprises)
2. Mail-Order Companies (8 enterprises)
3. Store-based Retail Sales Companies (13 enterprises)
4. Ingredient Suppliers, OEM Contract Manufacturers and Others (1 enterprises)

V    Current Status and Outlook of Health Food

1. Green Juice (Aojiru)
2. Agaricus Blazei
3. Astaxanthin
4. Alfa-lipoic acid
5. Alfalfa
6. Ginkgo Biloba (Ichoha)
7. Curcuma (Ukon)
8. L-Carnitine
9. Siberian Ginseng (Ezoukogi)
10. Oligosaccharide
11. Ornithine
12. Oyster Meat Extract
13. Nucleic Acid
14. Calcium
15. Chitin and Chitosan
16. Cranberry
17. Glucosamine
18. Black Rice Vinegar (Kurozu)/Zhenjiang Vinegar (kouzu)
19. Chlorella
20. Yeast Foods
21. Korean Ginseng
22. Coenzyme Q10
23. Collagen
24. Chondroitin Sulphate
25. Shark-Liver Oil (squalene)
26. Shiitake Mushroom Processed Foods
27. Citrulline
28. Enzyme
29. Dietary Fiber (Food Fiber)
30. Hydrogen Water
31. Soft-Shelled Turtle (Suppon) Extract
32. Spirulina
33. Weight Loss Products
34. Soybean Isoflavone
35. DHA/EPA
36. Chinese Ginseng (Denshichi)
37. Vegetable Wasp and Plant Worm (Tochukaso)
38. Lactic Acid Bacilli
39. Garlic
40. Herbs
41. Japanese Plum (Ume/Bainiku) Extract
42. Hyaluronic acid
43. Vitamin E and Wheat Germ
44. Vitamin C
45. Vitamin B Complex
46. Placenta
47. Blueberry (Bilberry)
48. Prune
49. Protein
50. Propolis
51. Beta-carotene and Vitamin A
52. Maitake Mushrooms
53. Maca
54. Multivitamins
55. Euglena
56. Phellinus Linteus (Meshimakobu)
57. Melatonin
58. Hericium Erinaceum Pers (Yamabushitake)
59. Lactoferrin
60. Green Tea Extract Processed Foods
61. Lutein
62. Reishi Mushrooms
63. Lecithin
64. Resveratrol
65. Royal Jelly