No.4021
Homeware Retail Market in Japan: Key Research Findings 2025
Homeware Retail Market Forecasted at 3,109,400 Million Yen in 2025, 1.3% Drop From Previous Year
Yano Research Institute (the President, Takashi Mizukoshi) carried out a survey on the domestic homeware retail market, and found out the current status, the trends by product field, and future perspectives.
Market Overview
The domestic homeware market, spanning six segments, reached an estimated 3,149,800 million yen in 2024, which is 0.9% increase over the previous year. While most categories saw growth, this was primarily inflation-driven, as price hikes pushed sales values higher despite a decline in the bedding segment. Interior fabrics (103.7%YoY) and loungewear (101.3% YoY) were the top-performing categories.
Future Outlook
Looking ahead to 2025, the market is projected to contract to 3,109,400 million yen (98.7% YoY) as persistent inflation and stagnant wages dampen consumer demand. A market recovery will likely require improved price stability for essentials and a meaningful rise in real wages to restore consumer purchasing power.
Research Outline
2.Research Object： Manufacturers, wholesalers, and retailers in homeware retailing business
3.Research Methogology： Face-to-face interviews (including online interviews) by expert researchers, surveys via telephone and email, and mailed questionnaire
What is the Homeware Retail Market?
The homeware retail market in this research comprises the following six segments: "bedding", "towel products", "lounge wear (nightwear/home wear)", "home furniture", "interior fabrics", and "kitchenware/tableware". These primarily pertain to products intended for home; however, home furniture, kitchenware/tableware, and interior fabrics also include some products for business use.
＜Products and Services in the Market＞
Bedding, towel products, lounge wear, home furniture, interior fabrics, kitchenware/tableware
Published Report
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