Products and services designed for entertainment and sexual well-being for adults, including food, gambling, sex-related services, medical products, and adult goods and services.

Companies offering adult-oriented goods and services

I. Overview

1. Overview of the Adult Market
   ● The total market size of the "adult" market is approximately ¥41 trillion.
2. Impact of Lowering the Adulthood Age Under Civil Code Reform
   ● The overall impact of lowering the adulthood age will remain minor.
3. Impact of AI on Adult-Oriented Businesses
   ● AI will significantly transform adult-oriented businessues.
4. Future Market Outlook
   ● The market will shrink in many areas by 2030.

II. Overview of Major Adult Markets

1. Food Market
   　1) Alcoholic Beverages Market
   　2) Tobacco Market
2. Gambling Market
   　1) Pachinko Market
   　2) Mahjong Parlor Market
   　3) Horse Racing Market
   　4) Bicycle Racing (Keirin) Market
   　5) Road Racing Market
   　6) Boat Racing Market
   　7) Lottery Market
   　8) Sports Promotion Lottery Market
   　9) Illegal Online Casino Market
   　10) The Future of Japan's Casino Business
3.  Adult Entertainment and Service Market
   1) Love Hotel Market 
   2) Soapland (Bathhouse-turned-brothels) Market  
   3) Fashion Health Market: A type of sexual service that circumvents Japanese anti-prostitution laws.
   4) Dispatch-Type Fashion Health Market
4. Dining Out Market
   1) Izakaya & Bar Market
   2) Escort Agency and Snack Bar Market
5.  Medical Products Market
   1) Condom Market
   2) ED Treatment Drugs (Erectile Dysfunction Medication) Market
6. Adult Goods and Shops Market
   1) Adult Goods Market
   2) Adult Shop Market

III. Analysis of Key Market Realities

1. Adult Video Streaming Business
2. Dating Matching Service Market