Trends in the Toy Car Market 2023
toy cars, hobby, collection, Otaku
I. Trends in the Toy Car Market
Definition of the Market / Market Structure
II. Individual Profiles of Major Manufacturers
INTERALLIED Co., Ltd.
MMP Co., Ltd.
Kabaya Foods Corporation
Gulliver Inc. (Gulliver Modelcar Shop)
Gateway AUTOart Japan Corporation
Kokusai Boeki Kaisha, Ltd.
Sunrich Japan Co., Ltd.
TOMY Company, Ltd.
TOMYTEC CO., LTD.
HobbyJAPAN Co., Ltd.
Mattel International Kabushiki Kaisha
Make Up Co., Ltd.
III. Result of Consumer Survey of Toy Car Enthusiasts
Gender, Age, Academic background, Occupation, Annual household income, Marriage status, Number of years for being Otaku, Annual consumption amount, Hours of time for Otaku activity per week, Information sources, Hours of time for Internet per day, Video sites often used, Social media frequently used, Things that apply to you, Time of hours consumed after the COVID-19 pandemic started