Japanese Watch Market & Brands Report 2026
Language:
Japanese
Product Code No:
C68105300
Issued In:
2026/06
#of Pages:
431
Publication Cycle:
Format:
PDF
Geographic Coverage:
Japan
Industry:
Jump to the Japanese Page:
Coverage: (Product/service)
Watch and clock
Research Target:
Manufacturers(wholesalers), retailers, importers
Research Content:
I Current Status and Future Outlook
1. Domestic Watch Market: Market Size and Trends
2. Made-in-Japan Watches: Market Size and Trends
3. Import Watches: Market Size and Trends
4. Watch Market: Future Developments and 2026 Forecast
5. Market Environment
(1) Currency fluctuation
(2) Stock price
(3) Affluent customers
(4) Inbound tourists
6. Noteworthy Topics
(1) Smartwatches
(2) Subscription service
II Japanese Watch Manufacturer/Wholesaler Trends
1. Japanese Watch Manufacturer/Wholesaler Trends
2. Attempts by Japanese Manufacturers
3. Market Developments by Key Japanese Manufacturers
(Epson / Casio / Citizen / SEIKO)
III Imported Watches
1. Imported Watch Market Trends
2. Business Developments by Leading Enterprises
(LVMH / SWATCH / Rolex / Richemont)
(LVMH / SWATCH / Rolex / Richemont)
3. Business Strategies of Market Players
4. Transition of Imported Watch Market
5. Future Direction/Perspectives for Import Watch Market
IV Parallel-Imported Watches and Pre-loved Watches
1. Parallel-Imported Watch Market Trends
(1) Market size transition
(2) Sales channels
(3) Leading retailers
(4) Brands and product trends
(5) Future perspective
2. Pre-loved Watch Market Trends
(1) Market size transition
(2) Sales channels
(3) Leading retailers
(4) Brands and product trends
(5) Future perspective
V Japanese Clock Market
1. Clock Market Trends
2. Developments by Leading Japanese Clock Manufacturers
3. Clock Brands Product Trends
4. Timepiece System* Market
5. Timepiece System* Manufacturer Trends
6. Timepiece System* Product Trends
*Note that Japanese watch manufacturers refer to master clock (synchronized clock) system as “timepiece system”.
VI Watch Retail Market Trends
1. Department Stores (specialty stores located within department stores)
2. Specialty Stores
3. Mass Merchandisers, Discount Stores
4. Online Retailers
5. Outlet Channels
6. Shopping Centers (large commercial complexes)
7. Other Channels (airports, duty-free shops)
8. Reference Data (shopping centers, department stores, chain stores)
VII Global Issues and News in Watch Industry
1. Protection of Intellectual Property Rights
2. Standardization
3. Addressing Environmental Issues
4. WATCHES & WONDERS GENEVA 2026
5. Swiss Watch Export Trends
VIII Company Profiles
1. Japanese Manufacturers/Wholesalers
2. Importers and Overseas Corporations