Beverages

Manufacturers

The beverage market continues to grow due to record-breaking heat waves, which have prompted people to demand and stockpile thirst-quenching products.  However, companies are raising prices due to increased material and energy costs. They cannot avoid the 2024 logistics issue. Continued price revisions and rising commodity prices have led the private label products to flourish. This impact was stronger for the categories that experienced commoditization.
This report analyzes the future market and the direction of each company by investigating the category-specific and channel-specific strategies of beverage manufacturers that have entered a growth phase again after the COVID-19 pandemic. It also focuses on notable categories and topics to predict the present and future of the beverage market.

I   Beverage Market Trends

1. Beverage Market Overview
   1) Beverage Market Trend for FY2024
   2) Trends of Major Categories
2. Market Trends
   1) Environmental Changes for the Beverage Market
   2) Beverage Product Trends
   3) Topics in 2024 through the First Half of 2025
3. Noteworthy Topics in Beverage Market
   1) Price Revisions and Private Label Product Trends
   2) Accelerated Generative AI Applications in the Beverage Market
   3) Impact of the Growth of Non-Alcoholic Beverages on the Beverage Market
   4) Impact of the Logistics Issues 2024 on the Beverage market and the Solutions
   5) Status and Attempts of Beverage Contract Manufacturing
4. Beverage Market Outlook
   1) Challenges and Issues in Beverage Market
   2) Beverage Market Outlook
   3) Beverage Market Size Forecast (FY2025-FY2029)

II    Market Trends by Segment

1. Trend of Market Players
2. Trend of Sales Channels
3. Trend of Beverage Containers

III    Market Trends by Beverage Category

1. Carbonated beverages
2. Fresh fruit/vegetable juices
3. Coffee drinks
4. Tea drinks
5. Mineral water
6. Healthy drinks 
   1) Sports/Functional drinks
   2) Fortified beverages
7. Milk
   1) Milk beverages
   2) Colored milk beverages
   3) Fermented Milk drinks
   4) Drinking Yogurt
   5) Soy milk 
8. Favoring Beverages
   1) Brewed coffee
   2) Instant coffee
   3) Brewed tea

IV   Questionnaire Regarding Beverage Business

1. Questionnaire Outline
2. Analytical Results
   1) Increase or decrease in beverage business in FY2024
   2) Increase or decrease in beverage business by sales channel in 2024
   3) A concept (keyword) that your company values or focuses on when developing beverage products
   4) Taste that your company values or focuses on when developing beverage products
   5) Eco-friendly initiatives on containers
   6) Efforts to suppress rising costs
   7) Any impacts of 2024 logistics issues on the beverage business
   8) Specific impacts of 2024 logistics issues
   9) Initiatives on logistics and delivery systems
   10) Current challenges or problems in the beverage business
   11) Future priority measures in the beverage business
   12) Any opinions for the beverage market in FY2025
   13) Points of interest in the beverage market

V    Major Beverage Manufacturer Trends

• Asahi Group Holdings, Ltd.
• Ajinomoto AGF, Inc.
• ITO EN, LTD.
• Ehime beverage Inc.
• Otsuka Foods Co., Ltd.
• Otsuka Pharmaceutical Co., Ltd.
• Ohayo Dairy Products Co., Ltd. 
• KAGOME CO.,LTD.
• Kyodo Milk Industry CO.,LTD.
• Kirin Beverage Company,Limited
• Coca-Cola Bottlers Japan Holdings Inc.
• Suntory Beverage & Food Limited
• Dydo Drinco, Incorporated
• Takanashi Milk Products Co., Ltd.
• Nissin York Co.,Ltd.
• Nippon Luna, Inc.
• House Foods Group Inc.
• Hokkaido Coca-Cola Bottling Co., Ltd.
• Pokka Sapporo Food & Beverage Ltd.
• Marusan-Ai Co., Ltd.
• Mitsui Norin Co., Ltd.
• Meiji Co., Ltd.
• Morinaga Milk Industry Co., Ltd.
• Yakult Honsha Co.,Ltd.
• UCC UESHIMA COFFEE CO., LTD.
• Megmilk Snow Brand Co., Ltd.