Baby Marketing Almanac 2025

Language:
Japanese
Product Code No:
C66124000
Issued In:
2025/03
#of Pages:
402
Publication Cycle:
Annual
Format:
PDF

Price

150,000 yen ($944.47)
(excluding consumption tax)
300,000 yen ($1,888.93)
(excluding consumption tax)
450,000 yen ($2,833.40)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 158.82 yen , 2026/05/20 Japan)
*Scope of Each License Type

Coverage: (Product/service)

Products and Services for Infants, Toddlers, Childrearing, Parenting

Research Target:

Companies of baby products and related business, service providers for babies and for raising babies

Research Content:

I   Trends of Baby Products and Related Business Market

1. Transition of Baby-Related Business Market Size
2. Trends of Companies in Baby-Related Business
1) Manufacturers
2) Baby Product Specialty Stores
3) Baby and Kids Clothes Retailers
3. Trends of Baby Product Distribution Market (Specialty Stores, Department Stores, Online Services)
4. Trends of Baby-Tech products
5. Market Environment Surrounding Childbearing and Parenting
1) Number of Births and Trends in Japan
2) Transition in Number of Marriages
3) Transition of Baby Population
4) Trends of Men Participating in Parenting
5) Market Environment surrounding Childbearing/Parenting
6. 2034 Perspectives on Baby-Related Business
 

II    Market Trends by Product/Service

1. Childrearing/Parenting Products
1) Baby Feeding Bottles/Nipples
2) Baby Tableware
3) Baby Paper Diapers
4) Skincare Products
5) Baby Beds, Bedding/Comforters for Babies
6) Strollers/Prams 
7) Baby Chairs (Highchair), Cots, Infant Seats, Swings
8) Child Safety Seats 
9) Baby Carriers
10) Oral Care Products for Babies
2. Food
1) Baby Formulas
2) Baby Food
3. Clothing
1) Baby Clothing
2) Baby Shoes
3) Maternity clothing
4. Publications, Toys
1) Parenting Magazines
2) Picture Books, Early Cognitive Development Books
3) Early Cognitive Development Toys, Toddler/Infant Toys
5. Related Services
1) Child Daycare
2) Babysitters
3) Maternity School
 

III   Company Profiles

25 enterprises
 

IV   List of Companies in Baby-Related Business

1. Baby Products
2. Paper Diapers, Skincare Goods
3. Baby Formulas, Baby Foods
4. Baby Clothing, Baby Shoes
5. Infant/Toddler Toys
6. Publications (Parenting Magazines, Picture Books)
7. Baby Gear Rentals & Recycling
8. Distribution
9. Others

Price

written in Japanese
150,000 yen ($944.47)
(excluding consumption tax)
300,000 yen ($1,888.93)
(excluding consumption tax)
450,000 yen ($2,833.40)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 158.82 yen , 2026/05/20 Japan)
*Scope of Each License Type