New Trend of Pet Business

New products and service providers for pets

As the pet ownership environment improves, such as the trend toward keeping pets indoors and viewing pets as companion animals, a growing number of pets (cats and dogs in this report) have begun to live longer lives. In conjunction with this, pet health issues such as obesity and lifestyle diseases have become more apparent, leading pet owners to change their needs for pet food and pet supplies. In response to these needs, manufacturers are developing and launching products. In addition, there are more services that prevent pet health problems, or more products and services that enhance pet owners' lifestyles with their pets, or that support pets' mental health, in a situation where pet owners' workstyles and behaviors are diversifying. There are even more services that support work efficiency in pet-related businesses.
This report clarifies new pet-related businesses generated by external changes surrounding the pet market and highlights the trend of the pet industry. It also includes newsworthy product categories, the development of pet-related services, and the initiatives of pet-related companies.

I   Pet Business Market Trend

1. Pet Business Market Trend
2. Market of Living Animals
   1) Transition of number of dogs and cats’ ownership
   2) Overview of living animal distribution status
   3. Outlook of Pet Market

II   New Trend of Pet Business

1. New Trend in Pet Business and Its Background
   1) Market overview
   2) Positioning of new pet business
   3) Newsworthy trend of the pet market
      - Fresh pet foods
      - Dietary supplements for pets
      - Pet subscription services
      - Online medical care and consultation market for pets
      - Pet tech and devices market
      - Pet inspection market
      - Housing market with pets
      - Entertainment and leisure market with pets
      - Other pet related service markets
   4) Future outlook

III    Market Trend by Category

1. Fresh Pet Foods Market
   1) Market size
   2) Trend of major market players
   3) Noteworthy company trend
   4) Future outlook
2. Pet Dietary Supplement Market
   1) Market size
   2) Product trend from major market players
   3) Detailed trend of noteworthy companies
   4) Future outlook
3. Pet Subscription Service Market
   1) Market Trend
   2) Outline of products and services by major market
       players
   3) Future market prospects
4. Pet Online Medical Care and Consultation Market
   1) Market size
   2) Market overview
   3) Trend of market players
   4) Trend of leading companies
   5) Future market prospects
5. Pet Inspection Service Market
   1) Market trend
   2) Trend of market players
   3) Detailed trend of noteworthy companies
   4) Future market prospects
6. Pet IoT/Device Market
   1) Market trend
   2) Trend by service
   3) Outline of products and services by major market
       players
   4) Trend of major companies
   5) Future market prospects
7. Pet-related Housing Market
   1) Market Trend
   2) Concept of Being with Pets in Housing (Residence)
   3) Future market prospects
8. Pet Accompanied Entertainment and Leisure Market
   1) Market trend (train, bus, aviation, taxi, pet taxi, rental
       car, car sharing)
9. Pet Related Service Market
   1) Pet related matching site market
   2) Pet related media
   3) Ecommerce platforms for pet related products
   4) Support services for pet related business