Health food and dietary supplements

Manufacturers, wholesalers, door-to-door sales companies, catalog sales companies, retailers, consumers

The report covers overall trends of supplements, Foods with Functional Claims, and other foods that appeal to bring beauty/health, together with market distribution structure, market player/material/ingredient trends, and other details on the market.
It is indispensable for the companies considering market entry to health/beauty foods, or people in charge of marketing, strategy planning, and product development.

I   Trends of Health Food

1. Trends of Health Food Market
   1) Market Trends
   2) Market Overview by Sales Channel
   3) Market Size Forecast
2. Product Trends
   1) Trends in Ingredients
   2) Market Trends by Efficacy
   3) Pricing Trend
3. Noteworthy Market Trends
   1) Trend of Health Food Materials and Products in Post-COVID-19 Era
   2) Female-Care Supplements on Expansion
   3) Sleep Supplement Market Trends on the Rise
   4) Trends and Strategies of Overseas Business Development by Japanese Health Food Manufacturers
4. Market Trend of Foods with Function Claims
   1) Notification Statuses of Foods with Function Claims
   2) Market Size of Foods with Function Claims, Composition Ratio by Food Type
   3) Market Size by Function
   4) Market Trends by Function
   5) Trend of Noteworthy Companies, Products
   6) Intention of/Deals by Distributors, Related Businesses
5. Foods for Specified Health Use (FOSHU)
   1) Foods for Specified Health Use (FOSHU) Market Size Transitions 
   2) Market Size by Use

II   Trends by Distribution Channel

1. Non-store Retail Sales
2. Store-based Retail Sales
3. Overseas/Other Channels

III    Company Profiles

1. Door-to-door Sales Companies (5 enterprises)
2. Mail-Order Companies (9 enterprises)
3. Store-based Companies (8 enterprises)

IV    Current Status and Perspectives of Health Food by Item

1. Green Juice (Aojiru)
2. Agaricus Blazei
3. Astaxanthin
4. Alfa-lipoic acid
5. Alfalfa
6. Ginkgo Biloba (Ichoha)
7. Curcuma/Tumeric (Ukon)
8. Nicotinamide mononucleotide (NMN)
9. L-Carnitine
10. Eleutherococcus
11. Oligosaccharide
12. Ornithine
13. Oyster Meat Extract
14. Nucleic Acid
15. Calcium
16. Chitin and Chitosan
17. Cranberry
18. Glucosamine
19. Black Rice Vinegar (Kurozu)/Zhenjiang Vinegar (kouzu)
20. Chlorella
21. Yeast Foods
22. Korean Ginseng
23. Coenzyme Q10
24. Collagen
25. Chondroitin Sulphate
26. Shark-Liver Oil (squalene)
27. Shiitake Mushroom Processed Foods
28. Cannabidiol
29. Citrulline
30. Enzyme
31. Dietary Fiber (Food Fiber)
32. Hydrogen Water
33. Soft-Shelled Turtle (Suppon) Extract
34. Spirulina
35. Weight Loss Products
36. Soybean Isoflavone
37. DHA/EPA
38. Chinese Ginseng (Denshichi)
39. Vegetable Wasp and Plant Worm (Tochukaso)
40. Lactic Acid Bacilli
41. Garlic
42. Herbs
43. Japanese Plum (Ume/Bainiku) Extract
44. Hyaluronic acid
45. Vitamin E and Wheat Germ
46. Vitamin C
47. Vitamin B Complex
48. Placenta
49. Blueberry (Bilberry)
50. Prune
51. Protein
52. Proteoglycan
53. Propolis
54. Beta-carotene and Vitamin A
55. Maitake Mushrooms
56. Maca
57. Multivitamins
58. Euglena
59. Phellinus Linteus (Meshimakobu)
60. Melatonin
61. Hericium Erinaceum Pers (Yamabushitake)
62. Oral Folic Acid (Pteroylglutamic Acid)
63. Lactoferrin
64. Green Tea Extract Processed Foods
65. Lutein
66. Reishi Mushrooms
67. Lecithin
68. Resveratrol
69. Royal Jelly