Funeral Business 2023
Coverage: (Product/service)
Funeral business
Research Target:
Funeral provider, funeral homes, pet funeral business, photography service, florist, funeral transportation, crematorium, embalming service, etc.
Research Content:
Funeral market in Japan is observing noteworthy changes in recent years, such as the increase in demand for home memorial services and one-day funeral (funeral and cremation done in one day, without Japanese wake [“tsuya”] which is a mourning ceremony traditionally held right after the death of the deceased prior to the funeral), while the spread of novel coronavirus induced downsizing/minimization of the funerals, thus declining the unit price of funeral services.
However, the funeral industry has high growth potential, as super-aging Japan expects the number of deaths to reach its peak around 2040. With no legal restrictions or license requirement to start funeral-related services, businesses in other industries are making market entries one after another. Recent introduction are services like online promotion agency for funeral businesses and B2C consultation service for individuals to plan in advance for their own funeral and memorial service (expressed as “shu-katsu service” in Japanese). Under the circumstances, competition in the funeral market is expected to intensify hereafter.
This market report summarizes the trends, challenges, and opportunities in the funeral market.
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