DMP (Data Management Platform) & MA (Marketing Automation) Market 2019

Language:
Japanese
Product Code No:
C61113400
Issued In:
2019/09
#of Pages:
158
Publication Cycle:
  
Format:
PDF

Price

180,000 yen ($1,649.11)
(excluding consumption tax)
360,000 yen ($3,298.21)
(excluding consumption tax)
540,000 yen ($4,947.32)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 109.15 yen , 2020/04/07 Japan)

Coverage: (Product/service)

digital marketing tools

Research Target:

Digital marketing related companies

Research Content:

I   Current Status and Outlook of Digital Marketing Tools

  1. Digital Marketing Tool Market (DMP (Data Management Platform) and MA(Marketing Automation)
  1. Market Size of DMP & MA
  2. DMP & MA Market Overview
  3. Digital Marketing Overview
  4. Attempts of Distribution or Utilization of Personal Data
  5. Legal Systems regarding Personal Data
  6. Tools Expected for the Future

 

  1. DMP
  1. DMP Market Size
  2. DMP Market Overview
  3. What is DMP? (Public DMP and Private DMP)
  4. DMP Vendor Products
  5. Demand for DMP
  6. What is CDP (Customer Data Platform)?
  7. CDP Market Overview
  8. Topics in DMP Market
  9. Future Perspectives
  1. MA (Marketing Automation)
  1. MA Market Size
  2. MA Market Overview
  3. What is MA?
  4. Characteristics of and Advantages in MA Products by Each Maker
  5. Demand for MA Market
  6. Trends of MA Vendors
  7. Challenges of MA Market
  8. Topics in MA Market
  9. Future Perspectives
  1. IT Investment Trends at Domestic Companies
  2. Intention of Using Personal Data
  1. Company Side
  2. Customer Side
  1. Trends of Internet Advertisement

II   Company Profiles

16 enterprises

III   Company Profiles (Data)

18 enterprises

Price

written in Japanese
180,000 yen ($1,649.11)
(excluding consumption tax)
360,000 yen ($3,298.21)
(excluding consumption tax)
540,000 yen ($4,947.32)
(excluding consumption tax)
* Equivalent value in US$ (Today's rate : $1= 109.15 yen , 2020/04/07 Japan)