Trend of Consumption

Single people in their 20s and 30s

I   Key Aspects

1. Health status
2. What to be careful about in meals
3. Use of Internet
4. Shopping Activities
5. Cooking Methods
6. Meals to Take Outside (Ready-to-Eat Meals and Dining Out)

II   Actual Status of Single People in 20s/30s

1. Daily Lives of Single People in their 20s/30s
2. Health Status of Single People in their 20s/30s
3. Meals of Single People in their 20s/30s
4. Shopping by Single People in their 20s/30s
5. Cooking by Single People in their 20s/30s
6. Online Shopping by Single People in their 20s/30s
7. Ready-to-eat meals of Single People in their 20s/30s
8. Dining Outside by Single People in their 20s/30s

III Eating Habits of and Shopping by Single People in their 20s/30s

1. Health Status
2. What to be careful about to keep/increasing healthy
3. Daily hobbies and exercising
4. Eating habits to keep in mind in daily lives
5. Placing importance when selecting food
6. Place to purchase food
7. What kinds of food to eat by situation
8. Approximate time for cooking dinner
9. Frequently-used kitchen tools
10. Website that is frequently used regarding food/meals
11. Use of ready-to-eat food/meals
12. Stores to buy ready-to-eat food/meals
13. Ready-to-eat food/meals frequently purchased
14. Frequency of dining out
15. Restaurants frequently used
16. Reasons of dining out
17. Amount of money used for dining out per person
18. Number of times to use online shopping per month
19. Frequently-used online shopping site
20. Reasons to shop online
21. Amount of money used for online shopping per month
22. Complaints in online shopping

IV   Related Data

1. Decrease of the Young and Increase of the Aging Population
2. Increase of Single Households
3. Increase of Late Marriage/Birth
4. Rapid Decrease of Young Women in Local Areas
5. Obesity index of the Young Generation
6. Exercising Habits of the Young Generation
7. Habit of Omitting Breakfast among the Young Generation
8. Criteria of Taking Meals among the Young Generation
9. Salt Intake by the Young Generation
10. Well‐balanced diet among the Young Generation
11. Taking Meals Alone and Recognition of the Young Generation
12. Taking Meals with Family by the Young Generation
13. Employment of Young Generation
14. Employment Rate of Women Being on the Rise
15. Income and Outgo of Single Households
16. Food Expenses according to "Family Income and Expenditure Survey"
17. Market Size of eCommerce/BtoC EC
18. Use of Smartphones
19. Increasing Volume of Home Delivery Parcels Handled