Aesthetic salons

Companies operating aesthetic salons, Companies of Equipment for aesthetic salons, and Users

I   Aesthetic Salon Market Overview

1. Overview on Japanese Aesthetic Salon Market
2. Market Share by Company
3. Future Direction and Outlook of Aesthetic Salon Market

II   Trends in Aesthetic Salon Market by Business Category/Region

1. Market Trends by Business Category
2. Market Trends by Region

III   Trends of Treatment and Sales of Goods at Aesthetic Salons

• Market Overview
• Transition of Market Size (FY2012-2016(Prospect))
• Market Share by Market Player (FY2016 Prospect)
• Sales Ranking (FY2016 Prospect)
• Market Perspectives (Transition of Market Size Growth Rate)
• Forecast of Market Size

1. Facial Treatment
2. Weight Loss and Body Treatment
3. Hair Removal
4. Men's Aesthetic Treatment
5. Sales of Goods
6. Summary of Entire Aesthetic Market Size (FY2012 to FY2021)

IV   Strategies by Major Aesthetic Salon Chains

1. Status of Beauty Treatment and Sales of Goods
2. Noteworthy Treatment Categories
3. Target Customers and Tendency of Customer Management
4. Strategies of Opening Stores
5. Regional Distribution of Stores Opening
6. Advertisement and Sales Promotions
7. Future Market Strategies

V   Aesthetic Salon Related Market Trends

1. Trends in Aesthetic Cosmetics
2. Trends in Aesthetic Equipment
3. Peripheral Market Trends (Door-to-Door Sales of Cosmetics Market)
4. Peripheral Market Trends (Hair Dressing Market)

VI   Consumer Survey regarding Aesthetic Salons

1. Use of aesthetic salons
2. Use of multiple aesthetic salons
3. Type of aesthetic salon used recently and the reason
4. About companion when visiting aesthetic salons
5. Requests to aesthetic salons
6. Information source regarding aesthetic salons
7. Types of treatment wish to experience/have experienced
8. Acceptable fees
9. Goods purchased at aesthetic salons
10. Anxiety, discontent and requests to aesthetic salons
11. Evaluation of aesthetic salons
12. Status of using spas
13. Status of using other related facilities
14. Status of using men's aesthetic salons

VII    Profiles of Aesthetic Salons

1. Annual accumulated number of customers
2. Average unit price
3. Distribution ratio of customers by age
4. Sales distribution ratio by treatment/by sales/by goods item sold
5. Treatment menu
6. Advertisement
7. Future policies
8. 5-to-10-Years Forecast of Aesthetic Salon Market
9. Whether or not there are facilities of sauna, baths and showers
10. Cosmetics and equipment manufacturers and their satisfaction level, etc.
11. Reasons of selecting particular cosmetics/devices

VIII Marketing Strategies of Companies in Aesthetic Salon-Related Business

1. Leading Companies Operating Aesthetic Salon Chains (about 11 enterprises)
2. Leading Cosmetics/Equipment for Aesthetic Salons (about 9 enterprises)