Cosmetics Market in China 2014
Language:
Japanese
Product Code No:
C56105000
Issued In:
2014/07
#of Pages:
835
Publication Cycle:
Annual
Format:
PDF
Geographic Coverage:
China
Industry:
Coverage: (Product/service)
Cosmetic products
Research Target:
Leading manufacturers, retailers, consumers
Research Content:
I Trends in Cosmetic Market in China
- Cosmetics Market Overview in China
- Transition of Cosmetics Market Size (2009 to 2013)/Market Share by Manufacturer in 2013
- Market Trends by Product Category （Skincare, Hair care, Makeup, Fragrance）
- Market Trends by Sales Channel in China
- Trends in Japanese Companies (Manufacturers of Cosmetic Products/Drugstores) in China
- Business Strategies of Leading Manufacturers
- Future Outlook of Cosmetics Market in China
- Forecast of Size of Cosmetics Market in China (2014 to 2016)
- Problems and Challenges in Developing Business in Chinese Market
- Marketing Strategies for Success in China
- Positioning of Leading 112 Brands by Sales Channel
- Positioning of Leading 112 Brands by Market Segment
- Profiles of Leading 107 Brands
II Research on Trends in Chinese Women for Using Cosmetics/Brand Awareness
- Concerns/worries for skin
- Concerns/worries for hair
- The cosmetic products that you are currently using
- Unit price of the cosmetic products that you are currently using
- Reasons to use the cosmetic products that you are currently using
- Method of acquiring information on the cosmetic products that you are currently using
- A route/channel to purchase the cosmetic products currently using?
- Which cosmetics do you want to increase purchasing in the future?
- Brand assessments (37 brands)
- Brand assessments by item
- Which country of origin do you prefer to purchase cosmetics?
- Which country of origin do you prefer not to purchase cosmetics?
- Influence of territorial issues in purchasing Japanese brands
III Leading Manufacturers in the Market
30 enterprises
IV Case Studies of Leading Retailers
10 companies