Gift Industry 2012-2013
Language:
Japanese
Product Code No:
C54118500
Issued In:
2012/12
#of Pages:
244
Publication Cycle:
Other
Format:
PDF
Coverage: (Product/service)
Gifts
Research Target:
Manufacturers, wholesalers, retailers, consumers
Research Content:
I Gift Market Overview
1. Current Status and Size of Gift Market
2. Analysis on Gift by Segment
1) Gifts by Price
2) Market Trends by Opportunity
3. Trends in Consumer Market
1) Data on Retail Industry
2) Transition of Size of Mail-Order Business Market
3) Population
4) Bridal-related Business
5) Transition of Annual Consumption Amount (household expenditure survey)
4. Trends in Gifts
1) Materials (Food, sundries, clothing, choosing from catalogs, experience-type gifts)
2) Sales Form
II Trends in Gift Market by Business Category
1. Characteristics and Trends of Each Sales Channels
1) Wholesalers/manufacturers
2) Retailers
①Department stores, ＧＭＳ
ⅰ）Products Characteristics, etc.
ⅱ）About Channel
ⅲ）Future Outlook & Challenges
②Specialty Stores
ⅰ）Products Characteristics, Price Strategies, etc.
ⅱ）Store Strategies, Sales Promotion Strategies,
ⅲ）Future Outlook & Challenges
③Mail Order Sales
ⅰ）Products Characteristics, Price Strategies, etc.
ⅱ）Store Strategies, Sales Promotion Strategies,
ⅲ）Future Outlook & Challenges
2. Topics on Gifts (Gift News in latter half of 2012)
III Trends by Type, Product
1. Gifts by Type
1) Trends in Personal Gifts
2) Trends in Corporate Gifts
2. Variety of Gifts, Diversifying Gift
1) Materials by Opportunity
2) Deiversification of Gifts
IV Company Profiles
■Wholesalers/Manufacturers (9 enterprises)
■Retailers
Department Stores/GMS (6 enterprises)
Mail Order Stores (4 enterprises)
Specialty Stores (18 enterprises)