Summary of Research Findings

Since its market launch, the digital printing market for flexible packaging has experienced robust growth. It grew by 11.8% year over year in FY2024. In addition to increased demand for existing products, the number of successful projects involving new items is increasing, which is broadening the range of products for which digital printing receives orders. As small runs of flexible packaging increase, digital printing is becoming the preferred method over offset printing for these orders. Since the digital printing market appears robust in FY2025, the market is expected to grow again.

Small runs are more prevalent in the flexible packaging market, demand for digital printing is expected to grow further. Additionally, there seems to be potential unveiled demand, evidenced by many contradictory cases between the smallest capable run in offset printing and the necessary printing pieces for users. Consequently, the digital printing market for flexible packaging is expected to continue growing.

Noteworthy Topics

The Advent of Water-Based Inkjet Printers as a New Ink Method Is Expected to Fuel Further Market Growth

Interest in water-based inkjet printers increased following their market launch in June 2020.
These printers outperform other printing methods in terms of printing speed, maximum printing width, and productivity. They also have the significant advantage of having a lower environmental impact than other methods.
In the digital printing market, where liquid toners were the only option, water-based inkjet printers emerged as new competitors and market drivers.

Research Outline