Market Report Overview

Babies Marketing Almanac 2009

Language: Japanese Product Code No: C50121200
Issued In: 2008/12 #of Pages: 307
Publication Cycle: Annual Format: Hard Copy
Geographic Coverage: Japan
Industry: Apparel / Jewelry / Cosmetics
Retail / Wholesale
Consumer Services
Consumer Nondurables
Price:
Add To Cart 90,000 yen ($1,134.64) (excluding consumption tax)
*Equivalent value in US$ (Today's rate : $1= 79.32 yen , 2012/05/18 Japan)

Coverage: (Product/service)

Baby products market in Japan

Research Target:

Baby products manufacturers, baby care service providers, mothers raising babies, etc.

Research Content:

  1. Trend of the baby related industries and market
    1. Market size transition, general trend of the baby products market
    2. Market environment for the childbirth and childcare
      1. Transition in the childbirth
      2. Changes in the social environment for childbirth and childcare
      3. Activities for supporting childbirth and childcare by national and local governments, and private enterprises
      4. Trend in the consumption expenditure for baby related goods and services
    3. Trends in the baby goods distribution
      1. Special merchandise stores
      2. Department stores, supermarkets
      3. Mail order, on-line shopping
      4. Outlet stores
    4. Trend of major players
      1. Baby product manufacturers (4 firms)
      2. Toy manufacturers (2 firms)
      3. Special baby goods mass-merchandising stores (4 firms)
      4. Publication (1 firm)
      5. On-line shopping (1 firm)
  2. Trend of the baby related industries by sector
    1. Childbirth and childcare goods
      1. Baby's bottle
      2. Baby's dish
      3. Paper diaper
      4. Skin-care products
      5. Baby bed and bedding goods
      6. Baby buggy
      7. Baby chair
      8. Child seat
    2. Foods: Powder milk and baby foods
    3. Clothes: Baby wear, maternity wear and baby shoes
    4. Toys, intellectual training materials and information: Childcare magazines, Picture books, Intellectual toys
    5. Related services: maternity school, nursery school, day nursery, babysitter, rental items
  3. Questionnaire survey addressed to the mothers with baby'
    1. Research outline, including respondent profiles
    2. Survey result
      1. Source of information for childbirth and childcare
      2. Place of birth
      3. Preparation items
      4. Baby wear
      5. Baby toy
      6. Baby bed
      7. Baby buggy
      8. Child seat
      9. Consumable items (paper diaper, babywipe, powder milk, babyhood etc.)
      10. Nursery school, day nursery
      11. Babysitter
      12. Christmas present (last year)
      13. Christmas present (this year)
      14. Expected item and service for baby/pregnant female
  4. Baby products market data
    1. Childbirth related data, number of births by year, region, mother's age, number of marriage/divorce, transition of marriage/divorce rate, etc.
    2. List of key players
      1. General baby products
      2. Paper diaper, skin-care product
      3. Powder milk, baby foods
      4. Baby wear
      5. Baby toys
      6. Picture books
      7. Nursery school, day nursery
      8. Rental baby items
      9. Character goods
      10. Distribution
      11. Publication (naming)
      12. Baby naming service
      13. Others
    3. List of baby goods related on-line shopping site

TOC:


 

Buy this research

Add To Cart written in Japanese
90,000 yen ($1,134.64) (excluding consumption tax)
*Equivalent value in US$ (Today's rate : $1= 79.32 yen , 2012/05/18 Japan)

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