04/06/16

e-Learning Market in Japan: Key Research Findings 2016

Research Outline

Yano Research Institute has conducted a research on the domestic e-learning market with the following conditions:
  1. Research period: January to March, 2016
  2. Research target: e-learning system developers and distributors, service & contents developers and providers, companies managing and providing business training and seminars using e-learning (operators of private preparatory schools, language schools and business trainers), learning software developers and distributors
  3. Research methodologies: Face-to-face interviews by the expert researchers, surveys via telephone and email, and literature research.

 

<What is the e-Learning Market? >

The e-learning market in this research indicates a form of education services provided through internet and other networks. The learning methods using gaming devices and software for PCs are not included. The e-learning contents include extensive ranges from business, academic subjects, languages, IT technologies, qualification acquisition, to various cultural and general knowledges.  

Summary of Research Findings

  • Domestic e-Learning Market Projected to Scale Down to 159.650 Billion Yen in FY2015, 95.9% of Size of Previous Year; Expected to Recover and Expand in FY2016

The domestic e-learning market in FY2015 is projected to decrease to 159.650 billion yen, 95.9% of the size of the preceding fiscal year. In spite of a slight growth of the B-to-B market for corporate bodies, it was not enough to cover the loss of the B-to-C market for individuals, which brought down the entire market. However, expansion is expected for the domestic e-learning market in FY2016, due to likeliness of steadiness of B-to-B market to continue, and of more sufficient services in the leading corresponding education to drive the market growth.

 

  • E-learning Market for B-to-B Showing Stable Growth, While for B-to-C Turning to a Decline After Continuous Expansion in Past Years

The e-learning market for B-to-B in FY2015 is likely to attain 58.650 billion yen, 102.0% of the size of the preceding fiscal year, because improved convenience of e-learning services has invited increasing number of user companies to use the services.  On the other hand, however, the e-learning market for B-to-C in FY 2015 is predicted to decline to 101.00 billion yen, 92.7% of the size of the previous fiscal year, influenced by some services began being limited by leading corresponding education providers, obscuring growth shown for some services.

 

  • Figure 1: Transition and Forecast of e-Learning Market Size
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Published Report

Report Title: E-Learning & Visual Media Education Business 2016

*The information provided in the "Research Summary" is what is as of the date of announcement and could be altered or renewed without any prior notice.

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