Digital Contents

Service providers in digital contents industry and enterprises and organizations dealing with ecommerce

I  General Overview

1. Digital Contents Market Trends Overview
2. Market Trends/Perspectives

II   Trends of Global Platform Providers

• Alphabet Inc.
• Amazon.com Inc.
• Apple Inc.
• LINE Corporation
• Yahoo Japan Corporation
• Rakuten, Inc.

III   SNS

Overview

1. Structure of SNS
2. Types of SNS and Culture
3. Number and Trend of Users
4. Profit-Making Models, Types of Advertisement
5. Ranking of Influencers (Twitter, Instagram, and YouTube)

• Hot Topics in SNS Market
• Strategic Analysis at Leading Enterprises (Twitter Inc., Facebook Inc.)

IV   E-Books

Overview

1. Profit-Making Models
2. Market Structure
3. Market Size and Market Share
4. Trend by Business 
5. Trends of Release Dates of E-Books

• Hot Topics in Electronic Books
• Strategic Analysis at Leading Enterprises

V   Movie Streaming

Overview

1. Profit-Making Models
2. Market Structure
3. Market Size and Market Share
4. Trend of Related Markets
5. Trend by Business
6. Trends of UGC (Consumer Generated Media) Streaming Services

• Hot Topics in Movie Streaming
• Strategic Analysis at Leading Enterprises

VI   Music Streaming

Overview

1. Profit-Making Models
2. Market Structure
3. Market Size and Market Share
4. Characteristics of Music Market in Japan
5. Trends of Users

• Trend of Enterprises in Overseas Music Streaming Market
• Strategic Analysis at Leading Enterprises

VII   Ecommerce

Overview

1. Market Condition and Size of Entire Ecommerce
2. Market Size of Online Store Sales
3. Trend by Business (Operators of Mall, EC, Distribution, CtoC)

• Hot Topics
• Strategic Analysis at Leading Enterprises

VIII    Online Advertisement

Overview

1. Types of Online Advertisement and Overview
2. Market Structure
3. Market Size and Trends
4. Trend by Business

• Sales of Advertisement by Platform Service Providers 2018
• Hot Topics
• Strategic Analysis at Leading Enterprises

IX   Games

Overview

1. Forms of Game and Profit-Making Models (Consumer games, Games for Smartphones, and for PC)
2. Market Structure
3. Market Size of Game Industry

• Hot Topics (Digitalized Consumer Games, Potential of VR, Changes in Relationship between Influencers and Publishers, Invigorating "e-sports"
• Trend of Enterprises in Overseas Game Market
• Strategic Analysis at Leading Enterprises (3 enterprises)

X   Online Information Services

Overview

• Trend of Information Service Providers (Gourmet websites, Cooking Recipe Service Site, Web Media and News Curation Media, and Matching Applications)
• Hot Topics (Credibility of Media in Question)