Aesthetic Medicine Market in Japan: Key Research Findings 2022
Domestic Aesthetic Medicine Market Valued at 399,000 Million Yen in 2021, 101.8% of the Previous Year
Yano Research Institute (the President, Takashi Mizukoshi) has conducted a survey on the aesthetic medicine market in Japan, and has found out the market overview and the demand trends.
Affected by the spread of novel coronavirus infections, the market size of domestic aesthetic medicine fell to 96.3% of the preceding year in 2020 to 392,000 million yen (based on the revenues of medical facilities). Nonetheless, as the market saw demand recovery, it turned for the better in 2021 to attain 399,000 million yen, 101.8% of the preceding year.
Market Trends in Aesthetic Medicine
Medical procedures in aesthetic medicine can be categorized into surgical procedures and nonsurgical procedures. These treatments are available not only at aesthetic medicine clinics, but also at other medical facilities like plastic surgery clinics, dermatology clinics, and cosmetic dermatology clinics. Providing aesthetic medicine procedures, nonsurgical cosmetic treatments in particular, has become a trend among medical facilities that are primarily specialized in other fields of medicine. In recent years, an increasing number of hospitals have opened in Tokyo, Kansai, and Tokai area, where the population is concentrated. While medical facilities that promote regenerative medicine for anti-aging and reinforce sales of doctor-developed cosmetics increase, clinics that specialize in medical hair removal are also growing rapidly.
The market of aesthetic medicine is forecasted to expand continually hereafter. While surgical procedures are seeing decline, nonsurgical cosmetic dermatology procedures are on the rise proportionately. The demand is particularly promising for “hair removal”, “Botox injection”, “treatment of acne and acne scars”, “skin beautification/rejuvenation”, “double eyelid surgery (buried suture method)”, “dark spots/birthmark/mole removal”, and “chemical peeling”.
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