No.2233
10/01/2019

Housing Equipment Market in Japan: Key Research Findings 2019

Yano Research Institute (the President, Takashi Mizukoshi) has conducted a survey on the domestic housing equipment market and has found out the current market status, the trends of market players, and the future perspectives.


Transition of Domestic Major Housing Equipment Market Size
Transition of Domestic Major Housing Equipment Market Size

Market Overview

The major housing equipment market size (total shipment values of water section equipment, water-section related equipment, and energy saving/generating equipment at makers) for FY2018 estimated as 2,000,805 million yen, a decline by 2.0% from the previous fiscal year. All the equipment categories, (i.e., water section equipment, water-section related equipment, and energy saving/generating equipment) decreased from the previous fiscal year, and the largest decline of the three was seen in energy saving/generating equipment due to the end of the subsidy program for photovoltaic systems and decreased prices when selling electronics under FIT program.

Noteworthy Topics

Thriving Market Expected by Value-Added Services

The most expected for thriving market are smart home systems, i.e., housing equipment integrated into Connected Home or Smart Home. Such systems are connected with smartphones and internet to provide value-added services that can manage and adjust the residence from the outside such as safety/security services (including watch services to secure safety of the residents), remote controlling/ inner-operation of house appliances and devices, and save-energy services via energy management.


​​Currently, expansion of Connected Home or Smart Home is still limited, but as the value-added services continue being provided, they are highly likely to be widely accepted.

Future Outlook

The major housing equipment market size (total shipment values of water section equipment, water-section related equipment, and energy saving/generating equipment at makers) for FY2021 is estimated to rise by 3.5% of that of FY2018 to reach 2,070,800 million yen. While the categories of water section equipment and water-section related equipment are expected to be about the same as FY2018, with the former decrease by 0.1% and the latter rise by 2.6%, energy saving/generating equipment is projected to expand by 11.7% from FY2018, because of increasing demand by the owners of home solar power generation systems to consume their own electricity generated after their FIT contracts end. Therefore, the category of energy saving/generating equipment is projected to be the driving force of the entire major housing equipment market. 

Research Outline

1.Research Period: June to August, 2019
2.Research Object: Housing equipment makers and industry-related organizations
3.Research Methogology: Face-to-face interviews by the expert researchers, survey via telephone and email, and literature research

the Housing Equipment Market

The housing equipment market in this research is the household equipment installed as housing equipment, categorized into three types: 1) Water section equipment: kitchen (systematic kitchen, sectional kitchen), systematic baths, electronic toilet seats, household sanitary equipment, wash stands (not including taps), 2) Water-section related equipment: dish washers, hot water supply systems, stoves, bathroom heating and drying machines, 3) Energy saving/generating equipment: HEMS (Home Energy Management System), residential energy storage systems, home solar systems, and home fuel cells.

Published Report

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