Aesthetic salons

Companies operating aesthetic salons, Manufacturers of Cosmetics/Equipment for Aesthetic Salons, and Users of Salons

I    Aesthetic Salon Market Overview

1. Overview on Aesthetic Salon Market in Japan
2. Market Share by Company
3. Future Direction and Outlook of Aesthetic Salon Market

II   Trends of Aesthetic Salon Market by Business Category/Region

1. Market Trends by Business Category
2. Market Trends by Region

• Distribution of Major Aesthetic Salons by Region (2020)

III   Trends of Treatment and Sales of Goods at Aesthetic Salons

• Market Outline
• Transition of Market Size (FY2016-2020 Prospect)
• Market Share by Market Player (FY2019-2020 Prospect)
• Sales Ranking (FY2018-2020 Prospect)
• Market Perspectives (Transition of Market Size Growth Rate)
• Forecast of Market Size (FY2021-2025)

1. Facial Treatment
2. Weight Loss and Body Treatment
3. Hair Removal
4. Men's Aesthetic Treatment
5. Sales of Goods
6. Summary of Entire Aesthetic Market Size (FY2016-FY2025)

IV   Strategies at Leading Aesthetic Salon Chains

1. Status of Beauty Treatment and Sales of Goods
2. Noteworthy Treatment Categories
3. Sales-of-Goods Tendency
4. Strategies of Opening the Salons
5. Regional Distribution of Salon Opening
6. Advertisement and Sales Promotions

V   Aesthetic Salon Related Market Trends

1. Trend of Aesthetic Cosmetics
2. Trend of Aesthetic Equipment
3. Peripheral Market Trends (Door-to-Door Sales of Cosmetics Market, Hair Cut and Dressing, Noteworthy Fitness Business, Medical Depilation, etc.)

VI    Profiles of Aesthetic Salons

Profiles of 54 Salons

(Salon outline, floor size, number of employees, types of treatments currently offering, number of equipment, annual accumulated number of customers, average unit price per customer, number of members, age population of members, sales composition ratio by treatment/by item, cosmetic products or manufacturers currently dealing in, treatment equipment/manufacturers currently using, influence of COVID-19 infections to number of operating days, what is (was) most difficult in the COVID-19 calamity, what is the most concerning matter for salon operations hereafter in the COVID-19 calamity, future policy, the market in the five to ten years ahead.

VII   Marketing Strategies of Companies in Aesthetic Salon-Related Business

1. Leading 10 Aesthetic Salon Chains
2. Leading 8 related companies

Please note that Consumer Survey has been omitted from this report.