Flower and Ornamental Plants materials (Cut flowers, seedling for flower bed, flowering trees, bulbs, pot flower, turf and other round covering greens, etc.

Seeds & saplings companies, Importers, wholesalers, retailers, gardeners, preserved flower companies, fresh-flower altar companies, and related organizations

I   Forefront of Flowers and Ornamental Plants Business

1. Production: What is needed is production of ornamental plants that responds to consumer demands
2. Distribution: Launching of the innovation of domestic ornamental plants 
3. Retailing: Expansion of plants selling by mass merchandisers securing long duration
4. Production/Distribution/Retailing: Promotion of flower sales that secure longduration
5. Gardening Demands: Expansion of the kitchen garden market
6. Attempts of the new holiday concept, "Flower Valentine"
7. Attempts by Japan Floral Marketing Association and MPS Japan

II   Industry Trends of Flowers and Ornamental Plants Business:

1. Transition of Ornamental Plants Production Size and Forecast of 2021

1. All items
2. Cut flowers market
3. Potted plants market
4. Market of young plants for flower beds
5. Flowers and trees market
6. Bulb market
7. Lawn/plant grass market

2. Current Status and Future Outlook of Production and R&D Trends in Ornamental Plants
3. Current Status and Future Outlook of Imported Cut Flowers
4. Current Status and Future Outlook of Ornamental Plants Distribution
5. Current Status and Future Outlook of Ornamental Plants Retailing
6. Current Status and Future Outlook of Expanding Preserved Flower Market

III   Demand Trends and Market Prospects of Flowers and Ornamental Plants Business

1. Ornamental Plants Market Composition Ratio by Demand Type
2. Annual Report on Family Income/Expenditure Survey
3. Survey on Leisure
4. Trends in Ornamental Plants by Demand

• General retailers of ornamental plants
• Emerging retailers of ornamental plants
• Demands of online market
• Japanese and Western-style flower arrangement demands
• Flower demands for wedding ceremonies

5. Consumer Survey on Cut/Arranged Flowers

IV   Notable Market Trends -Expansion of Funeral Flower Market-

1. Growing Funeral Flower Market
2. Trends in Leading Market players
3. Current Status and Future Prospects of Funeral Flower Market
4. Consumer Survey on Funeral Flowers

V   Profiles of Leading Market Players

1. Seeds and saplings: 5 enterprises
2. Importers: 2 enterprises
3. Wholesalers: 6 enterprises
4. Retailers: 13 enterprises
5. Preserved Flower Companies: 3 enterprises
6. Fresh Flower Altar Companies: 3 enterprises