Market Reports
Market Report Overview
Licensed Character Business 2009
| Language: | Japanese | Product Code No: | C51108200 |
|---|---|---|---|
| Issued In: | 2009/06 | #of Pages: | 407 |
| Publication Cycle: | Annual | Format: | Hard Copy |
| Geographic Coverage: | Japan |
|---|---|
| Industry: |
Apparel / Jewelry / Cosmetics Sports / Entertainment / Amusement Retail / Wholesale Consumer Services Consumer Nondurables |
Price:
120,000 yen ($1,512.86) (excluding consumption tax)*Equivalent value in US$ (Today's rate : $1= 79.32 yen , 2012/05/18 Japan)
Coverage: (Product/service)
Licensed characters
Research Target:
Character and brand licensers and licensees
Research Content:
Chapter I: Licensed Character Business Trends
Overview, diversified character business, popular characters, market size
Chapter II: Character Market Trends by Category
Character toy, vending toy, stationery, confectionery, food & beverage, clothing, bag, shoes & accessories, toiletry goods, furniture & interior goods
Chapter III: Major Licenser and Retailer Trends
Character concept, video content, live entertainment, major licenser trends, character shops, toy stores, department stores, general merchandise stores, home electric appliance stores, convenience stores
Chapter IV: Character Associated Market Trends
Books & magazines (comics, game-related books, children’s books), movies, televisions, gaming, mobile phones & website, pachinko & pachislot
Chapter V: Consumer Survey
Favorite characters, purchase experience, preferable characters for children, unmet character goods & services
Chapter VI: Statistical Data
Retailer and distribution, household expenditure, population, children’s learning
Chapter VII: Company Profile
46 licensers, 110 licensees, 125 brands
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written in Japanese120,000 yen ($1,512.86) (excluding consumption tax)
*Equivalent value in US$ (Today's rate : $1= 79.32 yen , 2012/05/18 Japan)
